Tour de France
Right now we are doing our Tour de France.
The start was in Paris CDG, from there we go on to Valence, Bordeaux, Nantes and as the last region we go to Mulhouse.
And who we get to tour for are not the smallest names.
Bihr, Arai, Bell, RST, Answer, Ogio and Midland are names of companies we are currently touring for.
Nice and warm
We tour to various European locations, often hotels or VIP areas at race tracks.
We transform the trailer into a pop-up store and one or two rooms are set up inside the hotel or VIP area.
All products and promotional materials required for this are transported in the promotional trailer.
As a result, you have no additional transportation costs for displays and materials due you use during these meetings.
Even the coffee is on board with us.
By setting up different rooms, the people attending are spread out and there are not many people in one room at the same time.
These customers can come and see new product lines during this roadshow and also write orders for next season’s collections.
The whole trailer is decorated in the company’s house style.
If the weather is nice, the front can be opened to allow fresh air in.
If it is cold and wet outside, the glass front is closed and the heating can be turned on.
In addition, your customers will have to travel less and spend less time away from the business.
Consequently, the number of people allowed to attend has been drastically reduced.
The promotional trailers are currently used primarily for events such as those described above in the form of a pop-up store.
It is glass sealed for small numbers of visitors, but for larger groups the glass is pushed away and a presentation can be given in an open and spacious environment.
For now, the finish line in Hilvarenbeek is not yet in sight…. We are still touring for a while.
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